Market Research Analyst and Marketing Specialist Salary in Hartford, CT
Market Research Analysts and Marketing Specialists in the Hartford-West Hartford-East Hartford, CT metro area earn a median $78,220 a year — 1% less than the national median. After 2026 taxes, that is $61,131 take-home, or $5,094 a month.
Take-home pay calculator
Pre-filled with the median market research analyst and marketing specialist salary in Hartford, CT. Enter your own offer to see your paycheck.
- Federal income tax$8,378
- Social Security (6.2%)$4,850
- Medicare (1.45%)$1,134
- Connecticut income tax$2,727
- Take-home pay$61,131
Marginal rate: 22% federal + 5.50% state
Got an offer somewhere else? Compare it with this one after taxes and rent →
Market Research Analyst and Marketing Specialist pay by experience in Hartford, CT
| Percentile | Salary | Hourly | Take-home / yr | Per month |
|---|---|---|---|---|
| 10th percentile (entry level) | $46,300 | $22.26 | $38,224 | $3,185 |
| 25th percentile | $59,500 | $28.61 | $48,236 | $4,020 |
| Median (50th) | $78,220 | $37.61 | $61,131 | $5,094 |
| 75th percentile | $104,220 | $50.11 | $77,992 | $6,499 |
| 90th percentile (top earners) | $141,860 | $68.20 | $101,866 | $8,489 |
Wages: BLS Occupational Employment and Wage Statistics, May 2025. Take-home: single filer, Connecticut resident, 2026 tax rules.
What $78,220 buys in Hartford, CT
Prices in Hartford, CT are 2.7% higher than the U.S. average (housing costs are 1.10× the national average). Adjusted for local prices, a median market research analyst and marketing specialist's $61,131 take-home pay has the buying power of $59,497 in a typical American city.
Rents: HUD Fair Market Rents, FY2026 (40th-percentile gross rent incl. utilities). Price levels: BEA Regional Price Parities, 2024.
Market Research Analyst and Marketing Specialist jobs are about as common in Hartford, CT as in the U.S. overall (location quotient 0.89).
Best-paying cities for market research analysts and marketing specialists, adjusted for cost of living
Hartford, CT ranks #36 of 56 metro areas once taxes and local prices are taken into account.
| # | Metro area | Median salary | Take-home | Real value* |
|---|---|---|---|---|
| 1 | San Jose, CA | $141,960 | $97,477 | $88,276 |
| 2 | San Francisco, CA | $123,250 | $86,672 | $74,968 |
| 3 | Durham, NC | $93,110 | $71,127 | $72,896 |
| 4 | Seattle, WA | $102,170 | $80,707 | $72,622 |
| 5 | Denver, CO | $99,040 | $74,855 | $70,764 |
| 6 | Fayetteville, AR | $83,000 | $64,196 | $70,273 |
| 7 | Boulder, CO | $97,600 | $73,906 | $70,251 |
| 8 | Boston, MA | $102,390 | $75,962 | $70,162 |
| 36 | Hartford, CT | $78,220 | $61,131 | $59,497 |
*Take-home pay divided by the BEA price level, so every city is measured in U.S.-average dollars. See all 56 metros →
About the job: market research analysts and marketing specialists
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
- Typical education
- Bachelor's degree
- Work experience
- None required
- On-the-job training
- None
- Job outlook, 2025–35
- +7.0% (faster than average)
Source: BLS Standard Occupational Classification and Employment Projections, 2025–35.
Market Research Analyst and Marketing Specialist salaries elsewhere in Connecticut
- Bridgeport, CT — $81,030
Frequently asked questions
How much does a market research analyst and marketing specialist make in Hartford, CT?
The median market research analyst and marketing specialist salary in the Hartford-West Hartford-East Hartford, CT metro area is $78,220 a year, or about $37.61 an hour, according to the Bureau of Labor Statistics (May 2025). The middle half earn between $59,500 and $104,220.
What is a market research analyst and marketing specialist’s take-home pay in Hartford, CT?
On the median $78,220 salary, a single filer living in Connecticut takes home about $61,131 a year ($5,094 a month) after federal tax, Social Security, Medicare and $2,727 in Connecticut taxes in 2026.
Is Hartford, CT a good place to work as a market research analyst and marketing specialist?
Pay here is 1% below the national median of $78,760. Local prices are 2.7% above the U.S. average, so the take-home pay buys what $59,497 would in a typical U.S. city. Hartford, CT ranks #36 of 56 metro areas for cost-of-living-adjusted pay in this job.
Can a market research analyst and marketing specialist afford rent in Hartford, CT?
HUD’s fair market rent for a one-bedroom in Hartford, CT is $1,477 a month ($1,865 for two bedrooms) — 29% of a median market research analyst and marketing specialist’s monthly take-home pay. Financial planners usually suggest keeping rent under about 30%.
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