Updated · 2026 tax rules · Data: IRS, BLS, BEA, HUD · How we calculate

Market Research Analyst and Marketing Specialist Salary in Oklahoma City, OK

Market Research Analysts and Marketing Specialists in the Oklahoma City, OK metro area earn a median $63,160 a year — 20% less than the national median. After 2026 taxes, that is $50,632 take-home, or $4,219 a month.

Median salary
$63,160
$30.37 per hour
Typical range
$33,330 – $117,990
10th to 90th percentile
Jobs in Oklahoma City, OK
3,130
0.80× national concentration
▲18.5%
Pay trend: The median for market research analysts and marketing specialists in Oklahoma City, OK rose from $53,310 (May 2024) to $63,160 (May 2025). That beat inflation (2.4%), a real raise of about 16.1%. Large one-year swings in local data can partly reflect BLS survey sampling.

Take-home pay calculator

Pre-filled with the median market research analyst and marketing specialist salary in Oklahoma City, OK. Enter your own offer to see your paycheck.

Market Research Analyst and Marketing Specialist in Oklahoma City, OK
Deductions, kids & local tax

2026 tax year. Federal brackets from IRS Rev. Proc. 2025-32.

Your take-home pay
$50,632
per year · effective tax rate 19.8%
$4,219Monthly
$2,110Twice a month
$1,947Every 2 weeks
$24.34Hourly
  • Federal income tax$5,399
  • Social Security (6.2%)$3,916
  • Medicare (1.45%)$916
  • Oklahoma income tax$2,297
  • Take-home pay$50,632

Marginal rate: 12% federal + 4.50% state

Got an offer somewhere else? Compare it with this one after taxes and rent →

Market Research Analyst and Marketing Specialist pay by experience in Oklahoma City, OK

PercentileSalaryHourlyTake-home / yrPer month
10th percentile (entry level)$33,330$16.02$28,006$2,334
25th percentile$45,960$22.10$37,586$3,132
Median (50th)$63,160$30.37$50,632$4,219
75th percentile$83,660$40.22$64,466$5,372
90th percentile (top earners)$117,990$56.73$87,072$7,256

Wages: BLS Occupational Employment and Wage Statistics, May 2025. Take-home: single filer, Oklahoma resident, 2026 tax rules.

What $63,160 buys in Oklahoma City, OK

Prices in Oklahoma City, OK are 9.6% lower than the U.S. average (housing costs are 26% below the national average). Adjusted for local prices, a median market research analyst and marketing specialist's $50,632 take-home pay has the buying power of $56,004 in a typical American city.

1-bedroom rent
$1,002
24% of monthly take-home
2-bedroom rent
$1,227
29% of monthly take-home
Left after 1-BR rent
$3,217
per month for everything else

Rents: HUD Fair Market Rents, FY2026 (40th-percentile gross rent incl. utilities). Price levels: BEA Regional Price Parities, 2024.

Market Research Analyst and Marketing Specialist jobs are less concentrated in Oklahoma City, OK than nationally (location quotient 0.80), so openings may be scarcer.

Best-paying cities for market research analysts and marketing specialists, adjusted for cost of living

Oklahoma City, OK ranks #45 of 56 metro areas once taxes and local prices are taken into account.

#Metro areaMedian salaryTake-homeReal value*
1San Jose, CA $141,960$97,477$88,276
2San Francisco, CA $123,250$86,672$74,968
3Durham, NC $93,110$71,127$72,896
4Seattle, WA $102,170$80,707$72,622
5Denver, CO $99,040$74,855$70,764
6Fayetteville, AR $83,000$64,196$70,273
7Boulder, CO $97,600$73,906$70,251
8Boston, MA $102,390$75,962$70,162
45Oklahoma City, OK$63,160$50,632$56,004

*Take-home pay divided by the BEA price level, so every city is measured in U.S.-average dollars. See all 56 metros →

About the job: market research analysts and marketing specialists

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

Typical education
Bachelor's degree
Work experience
None required
On-the-job training
None
Job outlook, 2025–35
+7.0% (faster than average)

Source: BLS Standard Occupational Classification and Employment Projections, 2025–35.

Frequently asked questions

How much does a market research analyst and marketing specialist make in Oklahoma City, OK?

The median market research analyst and marketing specialist salary in the Oklahoma City, OK metro area is $63,160 a year, or about $30.37 an hour, according to the Bureau of Labor Statistics (May 2025). The middle half earn between $45,960 and $83,660.

What is a market research analyst and marketing specialist’s take-home pay in Oklahoma City, OK?

On the median $63,160 salary, a single filer living in Oklahoma takes home about $50,632 a year ($4,219 a month) after federal tax, Social Security, Medicare and $2,297 in Oklahoma taxes in 2026.

Is Oklahoma City, OK a good place to work as a market research analyst and marketing specialist?

Pay here is 20% below the national median of $78,760. Local prices are 9.6% below the U.S. average, so the take-home pay buys what $56,004 would in a typical U.S. city. Oklahoma City, OK ranks #45 of 56 metro areas for cost-of-living-adjusted pay in this job.

Can a market research analyst and marketing specialist afford rent in Oklahoma City, OK?

HUD’s fair market rent for a one-bedroom in Oklahoma City, OK is $1,002 a month ($1,227 for two bedrooms) — 24% of a median market research analyst and marketing specialist’s monthly take-home pay. Financial planners usually suggest keeping rent under about 30%.

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