Updated · 2026 tax rules · Data: IRS, BLS, BEA, HUD · How we calculate

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel Salary in Madison, WI

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in the Madison, WI metro area earn a median $65,840 a year — 6% less than the national median. After 2026 taxes, that is $52,967 take-home, or $4,414 a month.

Median salary
$65,840
$31.65 per hour
Typical range
$40,470 – $119,540
10th to 90th percentile
Jobs in Madison, WI
4,060
1.23× national concentration
▲2.9%
Pay trend: The median for sales representatives of services, except advertising, insurance, financial services, and travel in Madison, WI rose from $63,990 (May 2024) to $65,840 (May 2025). That roughly kept pace with inflation (2.4%).

Take-home pay calculator

Pre-filled with the median sales representatives of services, except advertising, insurance, financial services, and travel salary in Madison, WI. Enter your own offer to see your paycheck.

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Madison, WI
Deductions, kids & local tax

2026 tax year. Federal brackets from IRS Rev. Proc. 2025-32.

Your take-home pay
$52,967
per year · effective tax rate 19.6%
$4,414Monthly
$2,207Twice a month
$2,037Every 2 weeks
$25.46Hourly
  • Federal income tax$5,721
  • Social Security (6.2%)$4,082
  • Medicare (1.45%)$955
  • Wisconsin income tax$2,116
  • Take-home pay$52,967

Marginal rate: 12% federal + 4.40% state

Got an offer somewhere else? Compare it with this one after taxes and rent →

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel pay by experience in Madison, WI

PercentileSalaryHourlyTake-home / yrPer month
10th percentile (entry level)$40,470$19.46$33,698$2,808
25th percentile$51,500$24.76$42,075$3,506
Median (50th)$65,840$31.65$52,967$4,414
75th percentile$88,870$42.73$68,020$5,668
90th percentile (top earners)$119,540$57.47$87,971$7,331

Wages: BLS Occupational Employment and Wage Statistics, May 2025. Take-home: single filer, Wisconsin resident, 2026 tax rules.

What $65,840 buys in Madison, WI

Prices in Madison, WI are 2.7% lower than the U.S. average (housing costs are 0% below the national average). Adjusted for local prices, a median sales representatives of services, except advertising, insurance, financial services, and travel's $52,967 take-home pay has the buying power of $54,444 in a typical American city.

1-bedroom rent
$1,377
31% of monthly take-home
2-bedroom rent
$1,600
36% of monthly take-home
Left after 1-BR rent
$3,037
per month for everything else

Rents: HUD Fair Market Rents, FY2026 (40th-percentile gross rent incl. utilities). Price levels: BEA Regional Price Parities, 2024.

Madison, WI has 1.2× the national concentration of sales representatives of services, except advertising, insurance, financial services, and travel jobs — a strong local market for this occupation.

Best-paying cities for sales representatives of services, except advertising, insurance, financial services, and travel, adjusted for cost of living

Madison, WI ranks #26 of 73 metro areas once taxes and local prices are taken into account.

#Metro areaMedian salaryTake-homeReal value*
1San Jose, CA $116,510$82,674$74,871
2Boulder, CO $99,990$75,482$71,749
3New York, NY $93,750$70,292$62,447
4San Francisco, CA $96,960$70,993$61,406
5Atlanta, GA $78,950$60,897$60,861
6Seattle, WA $82,540$66,897$60,195
7Detroit, MI $76,990$59,971$59,793
8Buffalo, NY $73,070$56,886$59,353
26Madison, WI$65,840$52,967$54,444

*Take-home pay divided by the BEA price level, so every city is measured in U.S.-average dollars. See all 73 metros →

About the job: sales representatives of services, except advertising, insurance, financial services, and travel

Sell services to individuals or businesses. May describe options or resolve client problems.

Typical education
High school diploma or equivalent
Work experience
None required
On-the-job training
Moderate-term on-the-job training
Job outlook, 2025–35
+2.7% (about average)

Source: BLS Standard Occupational Classification and Employment Projections, 2025–35.

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel salaries elsewhere in Wisconsin

Frequently asked questions

How much does a sales representatives of services, except advertising, insurance, financial services, and travel make in Madison, WI?

The median sales representatives of services, except advertising, insurance, financial services, and travel salary in the Madison, WI metro area is $65,840 a year, or about $31.65 an hour, according to the Bureau of Labor Statistics (May 2025). The middle half earn between $51,500 and $88,870.

What is a sales representatives of services, except advertising, insurance, financial services, and travel’s take-home pay in Madison, WI?

On the median $65,840 salary, a single filer living in Wisconsin takes home about $52,967 a year ($4,414 a month) after federal tax, Social Security, Medicare and $2,116 in Wisconsin taxes in 2026.

Is Madison, WI a good place to work as a sales representatives of services, except advertising, insurance, financial services, and travel?

Pay here is 6% below the national median of $69,990. Local prices are 2.7% below the U.S. average, so the take-home pay buys what $54,444 would in a typical U.S. city. Madison, WI ranks #26 of 73 metro areas for cost-of-living-adjusted pay in this job.

Can a sales representatives of services, except advertising, insurance, financial services, and travel afford rent in Madison, WI?

HUD’s fair market rent for a one-bedroom in Madison, WI is $1,377 a month ($1,600 for two bedrooms) — 31% of a median sales representatives of services, except advertising, insurance, financial services, and travel’s monthly take-home pay. Financial planners usually suggest keeping rent under about 30%.

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