Marketing Manager Salary in Raleigh, NC
Marketing Managers in the Raleigh-Cary, NC metro area earn a median $167,640 a year — 1% more than the national median. After 2026 taxes, that is $119,668 take-home, or $9,972 a month.
Take-home pay calculator
Pre-filled with the median marketing manager salary in Raleigh, NC. Enter your own offer to see your paycheck.
- Federal income tax$28,968
- Social Security (6.2%)$10,394
- Medicare (1.45%)$2,431
- North Carolina income tax$6,180
- Take-home pay$119,668
Marginal rate: 24% federal + 3.99% state
Got an offer somewhere else? Compare it with this one after taxes and rent →
Marketing Manager pay by experience in Raleigh, NC
| Percentile | Salary | Hourly | Take-home / yr | Per month |
|---|---|---|---|---|
| 10th percentile (entry level) | $102,970 | $49.50 | $77,670 | $6,472 |
| 25th percentile | $129,860 | $62.43 | $95,353 | $7,946 |
| Median (50th) | $167,640 | $80.60 | $119,668 | $9,972 |
| 75th percentile | $213,930 | $102.85 | $151,159 | $12,597 |
| 90th percentile (top earners) | $277,320+ | $133.33 | $190,411 | $15,868 |
Wages: BLS Occupational Employment and Wage Statistics, May 2025. Take-home: single filer, North Carolina resident, 2026 tax rules.
What $167,640 buys in Raleigh, NC
Prices in Raleigh, NC are 1.8% lower than the U.S. average (housing costs are 1.03× the national average). Adjusted for local prices, a median marketing manager's $119,668 take-home pay has the buying power of $121,915 in a typical American city.
Rents: HUD Fair Market Rents, FY2026 (40th-percentile gross rent incl. utilities). Price levels: BEA Regional Price Parities, 2024.
Raleigh, NC has 1.3× the national concentration of marketing manager jobs — a strong local market for this occupation.
Best-paying cities for marketing managers, adjusted for cost of living
Raleigh, NC ranks #6 of 30 metro areas once taxes and local prices are taken into account.
| # | Metro area | Median salary | Take-home | Real value* |
|---|---|---|---|---|
| 1 | Boston, MA | $213,910 | $148,696 | $137,343 |
| 2 | San Jose, CA | $231,370 | $150,656 | $136,435 |
| 3 | Austin, TX | $164,920 | $123,989 | $126,434 |
| 4 | San Francisco, CA | $220,480 | $144,661 | $125,125 |
| 5 | Charlotte, NC | $166,200 | $118,741 | $121,976 |
| 6 | Raleigh, NC | $167,640 | $119,668 | $121,915 |
| 7 | Denver, CO | $182,470 | $128,664 | $121,631 |
| 8 | New York, NY | $192,840 | $133,252 | $118,380 |
*Take-home pay divided by the BEA price level, so every city is measured in U.S.-average dollars. See all 30 metros →
About the job: marketing managers
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm’s profits or share of the market while ensuring the firm’s customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
- Typical education
- Bachelor's degree
- Work experience
- 5 years or more
- On-the-job training
- None
- Job outlook, 2025–35
- +6.9% (faster than average)
Source: BLS Standard Occupational Classification and Employment Projections, 2025–35.
Marketing Manager salaries elsewhere in North Carolina
- Charlotte, NC — $166,200
Frequently asked questions
How much does a marketing manager make in Raleigh, NC?
The median marketing manager salary in the Raleigh-Cary, NC metro area is $167,640 a year, or about $80.60 an hour, according to the Bureau of Labor Statistics (May 2025). The middle half earn between $129,860 and $213,930.
What is a marketing manager’s take-home pay in Raleigh, NC?
On the median $167,640 salary, a single filer living in North Carolina takes home about $119,668 a year ($9,972 a month) after federal tax, Social Security, Medicare and $6,180 in North Carolina taxes in 2026.
Is Raleigh, NC a good place to work as a marketing manager?
Pay here is 1% above the national median of $166,790. Local prices are 1.8% below the U.S. average, so the take-home pay buys what $121,915 would in a typical U.S. city. Raleigh, NC ranks #6 of 30 metro areas for cost-of-living-adjusted pay in this job.
Can a marketing manager afford rent in Raleigh, NC?
HUD’s fair market rent for a one-bedroom in Raleigh, NC is $1,596 a month ($1,750 for two bedrooms) — 16% of a median marketing manager’s monthly take-home pay. Financial planners usually suggest keeping rent under about 30%.
Related jobs in Raleigh, NC
- Computer and Information Systems Manager — $173,960
- Sales Manager — $163,520
- Financial Manager — $163,130
- Managers, All Other — $147,370
- Construction Manager — $119,700
- General and Operations Manager — $114,940